THE BOOK
A BLUEPRINT OF CODES
FREEDOM
Human Codes No Machine Can Crack
Teach. What Can't Be Googled.
Create. What Can't Be Copied.
Live. What Can't Be Faked.
Calling all Creatives, Leaders, Founders, Innovators, and Artists.
Awaken your inner power through stories and codes from global brands and pioneers. Each chapter sparks action through Takeaways, Wonders, or Practices to help you live so human the machines take notice.
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THE BRANDS
CODES IN CULTURE
The same codes in FREEDOM helped shape stories, experiences, and growth for future-focused brands. The work reached millions because it began with simple beliefs. Be authentically you. Give value first. Stay human always.
THE ART
CODES WITH SOUL & COMMUNITY
Inspired by the emotional energy of Mehta’s artwork, each hoodie LOVE, INSTINCTS, and HAPPY is a one-of-a-kind collectible, personally crafted by Mehta as a living artwork. Every piece is made to be worn with meaning, and 100% of funds raised goes directly to the Reliance Foundation School, advancing Nita Ambani’s beautiful mission to nurture children into whole, joyful human beings.
ABOUT THE AUTHOR
Mehta is a globally acclaimed, award-winning creative leader and artist who works with future-focused companies around the world, blending creativity, care, and technology to help brands build emotional connection and drive growth that lasts.
Collectors of Mehta's artwork include a Silicon Valley icon, a spiritual leader, a music mogul, a multi-billionaire, and global CEOs. His pieces live in homes, studios, and offices around the world, and feature in the Mehta Private Exhibition held in New York, London, and Mumbai.
The book's methods didn't arrive as wisdom for Mehta.
They began as questions about creating when nothing felt original, leading when he didn't belong, and holding identity while the rules kept shifting. Those questions became codes for how to create, lead, and change through every part of life.
They're not just his anymore.
They're a lens. A rhythm. A field guide for those who feel the world shifting under their feet, and want to shape what comes next.